feminine economy

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How to Create A Business That Restores You

A lot of people start their business with hopes for a better life in mind. More freedom, more money, a better schedule, and a legacy to pass on are just a few things that people starting out on their solopreneur journey might hope for. However, once a business gets going, whether it’s a full time project or a side-hustle, for many it becomes a demanding enterprise. My goal is to bring the solopreneur’s relationship with their business back into balance, by making sure the needs and desires they set out to meet in the first place are organizationally and financially prioritized.

So, how do we do this? The path toward creating a business that is restorative to you, the owner, combines intentional decision making and organizational action. Here are a couple key factors I’ve identified through my work with clients:

Boundaries

I recently review Jennifer Armbrust’s awesome book, Proposals for the Feminine Economy, in which she introduces twelve principles for feminist business. Principle number one is very simple: “You have a body.” While this can be interpreted in a number of ways, to me, it’s a reminder to slow down and set reasonable expectations for myself. By keeping my physical and mental limits in mind when setting up my schedule, choosing my daily tasks, and considering the scale of my own business, I’m able to avoid exhaustion and burnout. Some solopreneurs leave the corporate world or another industry in hopes of finding better work-life balance on their own. Healthy boundaries around when and how much you work can help you realize that dream and restore mental and physical wellbeing.

Clear Objectives

Consistently, I ask my clients to consider their “money why” – the clear financial objective they aim to achieve through running their business. Your money why can be a very specific goal like saving to buy a house, or it can be more general, like sustaining your budget. I have an article all about how to set income goals based off your needs. Reading it and doing a check in can help you establish your own clear objectives. By keeping your efforts focused on those, you can make sure specific needs and desires are met.

Quarterly Profit Distributions

This is one of my favorite practices from the Profit First system. To use this practice, during a fiscal quarter, you collect a portion of your profit in a specific account. At the end of the fiscal quarter, you take whatever money has collected and use it to reward yourself and celebrate your hard work. This is a great way to stay energized in your business. You can take this reward without guilt because you have the system in place to know your business is healthy, and this money is specifically set aside for you. If you’re intrigued by this concept, I encourage you to download the first 5 chapters of Profit First and play around with my allocations calculator!

I hope these ideas help you see a path towards your own restorative business. If you’re interested in learning more about what I do with my clients, you can check out my Services packages or schedule a call with me.

☮

Angela

Image:  Meghan Schiereck

Book Review: Proposals for the Feminine Economy by Jennifer Armbrust

This week, I was reminded why Proposals for the Feminine Economy resonates with me.  I was on a call with my business coach feeling discouraged about my own business forays. She suggested a mantra – “I am a successful business owner.”  As I was trying this on during my morning practice the next day, I knew I needed to define “successful.” The definition I’ve come up with is confident, committed, open to new clients and collaborations, self-sustaining, abundant, and growing.  This definition gives me a feeling of lightness, hope and helpfulness towards others.

These principles are what Jennifer emphasizes in her book. As a society, we see business success through a lens of masculine values and results. She suggests that we instead strive to view business as a creative environment and value our business using more feminine metrics, like care, mutual aid, sustainability, and needs-fulfillment  Her book is filled with beautiful illustrations, one of my favorite being the wheel of values in a feminine economy. A couple other examples of masculine vs feminine economy that have stuck with me include the differences in employing competition vs collaboration or consumption vs resourcefulness.  

This book is about transforming our relationship with money and work, which are aligned with my own philosophies.  I love her manifesto “100 Ways to Make More Money” and have several favorites. I particularly love these two because they are the basis of why and how I work with my clients:  “See fiscal empowerment as a revolutionary act” and “Become conscious – know why you do what you do with your money.”

Lastly, I very much enjoy her thoughts about cultivating an abundance consciousness.  Again, it is easy to define abundance through numbers when thinking about businesses, and particularly for me as a profitability coach. She reminds us to “feel how rich you are already” and to remember that “money isn’t the only form of wealth”. These are the lessons I try to remember when I define the success of my business and the success I am helping my clients to experience. I highly recommend checking out this book and Jennifer’s website in general. You can also read my post on the feminine economy for more information on the concept. I hope you find it inspiring!

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Angela

What is the Feminine Economy?

What Is the Feminine Economy? At Peace With MoneyAs someone who’s been involved with finance throughout my career, I love hearing about and researching new financial ideas. When I came across Proposals for the Feminine Economy, a talk given by Jennifer Armbrust, it piqued my interest. Immediately, I began to see the parallels between Jennifer’s ideas and Profit First ideology. Today, I want to share these parallels and discuss how we can apply these ideas to our business as solopreneurs!

Money as Water, Business as Art

Jennifer speaks about thinking of money as water, flowing where it is needed. She maintains that a business is a “needs-fulfillment machine.” To me, this aligns directly with the Profit First philosophy of creating a business that meets the owner’s financial needs. My objective is always to help my clients align their business profits with their life goals. This includes making sure their business is supporting them financially and meeting their needs!

She also suggests that we treat business as art, as a process of experimentation. She encourages everyone to monetize their natural skills and abilities and build business structures that allow for growth. Her emphasis clearly lies on building business and a larger economy that meet the needs of the people running them. In her book, room for growth and meeting personal goals are also needs that a business can serve to meet.

How Can We Use This?

First, if you haven’t viewed the talk yet, I suggest watching it! Jennifer’s solopreneur story is one full of creativity and inspiration.

Next, take some time to think over these ideas and apply them to your business. Perhaps it might be helpful to list out all your needs. Think about things like time spent with your family and doing social activities, your involvement in your community, the amount of money and time you’re able to give to causes you care about, your diet, health and exercise, time for creativity and expression, yoWhat is the Feminine Economy? At Peace With Moneyur spiritual needs, etc.Which of these needs is your business meeting?  Which ones are not being met, and how could you adapt your business to better serve you in that area? What are your goals? Is your business helping you meet those? Answering these questions can help you discover whether your business is truly supporting you in all the ways it could. Approaching your business with a creative eye can help you create something more supportive. That’s Profit First in action!

I hope these ideas have piqued your interest just as they did mine!

Angela

Image Sources:  Omar Lopez , Hian Oliveira