Stellar Solopreneurs: How an Herbalist Does Money

Have you ever wondered how an herbalist makes money? This month on the blog, I’m running an interview series called “Stellar Solopreneurs!” We’ll hear from a couple different small business owners about their own financial insights and how they set up their money systems for financial success.

Today we’re hearing from Madeleine (aka Magic), who is the Head Content Creator for At Peace With Money, but also the herbalist extraordinaire of Roots in the Cracks Herbal Hub! Magic teaches online and local classes on herbal medicine making and identifying medicinal plants, and also runs an online educational membership, The Autonomous Herbalism Learning Community. Check out what they have to share about the financial side of their business:

Are there any tips for financial record-keeping you want to share with other small business owners?

I run a very simple business that’s service-based, so although I sometimes purchase supplies, I don’t typically have many transactions. I do all my financial record-keeping in a spreadsheet with a couple different tabs. Maybe I’ll outgrow this at some point, but for now, it works really well. I want to share this because I want other people to know you don’t have to overcomplicate things. As long as I stay on top of my record keeping and do it regularly, this very simple spreadsheet system works for me.

How do you prepare for taxes in your business?

My main strategy for this is that I have a tax savings account, very similar to what’s suggested by Profit First. I make sure that I factor in how much I need to save for taxes into my prices. This has been especially helpful when I’m preparing a new class series and figuring out how to price it. I know that a certain percentage will get taken off the top for taxes, so I price with that in mind. It’s really helpful to have the money on hand when it comes time to pay and helps me avoid emergencies.

How do you make decisions on what to spend on for your business, and what are some things that help you do that?

One time Angela gave me the advice to think about spending decisions in my business by asking the question “Will this help me make more money?” It seems like a simple question but it’s really helped me prioritize and think about what to invest in.

This advice helped me make the decision to hire PedX Courier & Cargo, a local bike courier co-op, to put up flyers for me, because paper flyering seems to be the best way to market my classes. Doing this increased enrollment and also freed up a lot of time for me because I wasn’t the one pasting up flyers all over the county! (I highly recommend PedX for people in the Santa Cruz area, by the way!)

What’s something you wish you’d known about the financial side of running your own business when you got started?

I wish I’d known better how to price my classes and membership. In the last year or so, I’ve had to reconcile with the fact that in some ways, I was running my business at a deficit to myself.

Now I try to ask myself questions like “Ok, how much am I getting paid to teach this class/run this membership? Is that enough for me to sustain myself and not feel scarce or burnt out?” Pricing is a much bigger part of the process of producing each class I teach, because I put a lot more time into thinking about how I can be financially accessible but also sustainable. There’s a lot of math involved, but it’s worth it because I get to still offer classes on a sliding scale, something that’s really important to me.

Want to connect with Magic’s herbalism work? Check out their website and join their mailing list, Herbal Magic Notes, to receive free recordings of the herbal workshops. If you liked their thoughts on small business finances and want some more ideas, check out my eBook, Reach Your Life Goals: A Business Owner’s Guide! Click here or below to download your copy.

How to Get the Best Financial Advice: Build a Financial Advice Team

Money is a team sport. Although we have an unfortunate notion in our culture that talking about money is taboo, we need to do our best to break it. By collaborating with others and building a team of people we can trust to talk to about our money, we can start getting the help and information we need.

There are many different people who can make up a money team. Money confidants, such as close friends and coaches who you can confess your financial feelings to, and receive good advice from, are one good example. Your bank can be considered a part of your money team, especially because good customer service is an important aspect of banking. Similarly, your tax prep person, financial planner, accountant or bookkeeper, and even the people you get financial advice from, are all important parts of your money team.

These “team members” fall into three different categories: people in your life, trusted professionals, and advice sources. Let’s take a look at each category and figure out how you can find good team members.

People in Your Life

Anyone in your life who you’re able to talk to about money falls here. Most importantly, these people are able to provide you with space to air your feelings. In some cases, they may also offer good advice. For example, if you’re friends with an accountant or a retirement planner, you’ve hit the jackpot! If not, good friends that you can open up to are still very helpful. The more we air our feelings about money, the more we’re able to think clearly and pursue practical solutions

If you don’t have anyone in your life that you’d consider a financial confidant, don’t worry. Run through your list of connections and identify some people with whom you might feel safe sharing thoughts, feelings, and ideas about money. Then, try approaching them with the idea of sharing these things. Many people are happy to have someone to talk to about this, so it’s worth a shot. For more tips, you can read my article on Why You Need a Money Buddy.”

Trusted Professionals

Here’s where your team members might get more diverse. Financial coaches, bookkeepers, tax preparers, and financial planners all fall into this category. Not everyone will need to refer to every one of these professionals, and perhaps not on a regular basis. However, working with professionals in all of these areas can do wonders for your financial life.

Like a money buddy, coaches are there for you to confide in, but are also trained to help you find specific solutions. Good bookkeepers are able to deliver valuable financial insights about your business and follow appropriate record-keeping laws. If you run a business, you might find you appreciate that someone else does your record keeping, while you get to do whatever it is you really enjoy. Here’s an article about how to find a good bookkeeper.

Tax preparers are great to consult with during tax season. The most helpful tax preparers help you get a better idea of what you need to file, what you can write off, and if you qualify for any credits. Depending on your assets, you may or may not need to have a financial planner you can regularly work with. If you want to do some complex planning, it might be good to consider adding a financial planner to your money team.

Advice Sources

The last category is made up of public figures and advising entities. Your bank is probably the most important member of your money team here. If you don’t have a bank that provides good customer service, or if you’re getting charged bank fees, switch, and fast. Being able to sit down with a bank employee when you have questions is an important aspect of building your money team. Bank fees are just annoying, but also totally avoidable! Read my articles about “How to Avoid Bank Fees” and “How I Broke Up With Wells Fargo (And You Can Too!).”

Earlier in this article, I mentioned that a financial planner can be a good reference, but another option is to simply meet with a planner at a firm as needed. I had one client who, when planning for retirement, made one appointment at a firm and got all her questions answered. No commitment needed, and a good source of advice.

The last member of this category is public advice figures. There are quite a few out there, so finding the ones who give the best advice for you might require some sifting. These articles contain some of my thoughts on finding good financial advice. Also, here are a couple of my personal favorite resources.

Building a money team takes some work, but when you have a network of people, professionals, and resources who can help you solve your money problems, you’ll be glad you did it! If you enjoyed this article, you might like my free e-Book, 9 Secrets of Financial Self Care. Click here or below to get your copy!

How to Prep for the Holidays as a Service-Based Business

We tend to think of product-based businesses the most around the holidays, but services-based businesses can easily participate in the season too! You may feel your business isn’t  seasonally relevant, or that your offerings aren’t well-suited as gifts.

However, with a bit of creative thinking, you can find a way to position your offerings for the end of the year. Getting creative at this time can help you meet your income goals and experiment with different offers. Here are a couple different ideas to help your service-based business get prepped for the holidays: 

End-Of-Year Specials

If your services might be hard to frame as a gift, say something like bookkeeping or social media consulting, think about how you can create an offer or special around the holidays or the new year.  This look like an end of year bookkeeping review package, or a holiday sale on social media consulting sessions. Focus on helping your customers reduce holiday stress.

Likely whatever service you provide can be tied into that theme somehow, whether you’re offering more convenience or an expert solution to a problem. Keep in mind what your target market is thinking about during the end of the year. How can you help them solve problems and enjoy the season?

Gift Vouchers

Many business can offer great gift-vouchers for their customers. Consider offering vouchers at a discount for your repeat customers. This an excellent way to attract more clients. When people receive a voucher for your service, it will also come with a glowing recommendation!

Holiday Packages

Services or products can be bundled together to create holiday-themed packages for your clients. Try including a free holiday gift with an extra purchase. You could also consider theming a bundle of different services around the holidays. For example, if you’re a teaching artist, you could bundle together online courses under a holiday sale designed to help people make their own gifts!

This is also a great opportunity to collaborate with other business owners. Perhaps you run a massage studio and you partner with a chiropractor to offer a holiday package that includes a discount on both your services. This is a great way to cross-pollinate your customer bases while also reaping the rewards of holiday season marketing.

Thinking ahead about the holiday season can help you turn plans into action items. This can also be a chance to do one last push toward your annual or quarterly income goals.

If you liked this post, you’ll also probably enjoy being on my newsletter list! Every month my subscribers get a newsletter tailored to small business owners and the best tips for their finances, plus my weekly blog posts! Click here or below to get signed up. 

 

How to Reduce Financial Anxiety by Observing Business Patterns

Every business experiences fluctuations in revenue. With good bookkeeping, you start to see the patterns and can begin to leverage them to your advantage. This is a key skill for small business owners. Learning to harness the power of observing business patterns can lead to greater financial security.

Recently I was talking with someone who mentioned that she felt guilty taking a salary from her business, because she hadn’t actually made any money last month. The cyclical nature of her business meant that she made a lot of money during one part of the year, and not very much during the rest. The way I see it, there are several ways to approach a situation like this:

Notice the Pattern

This woman had already taken the first step, which is to notice what revenue patterns are coming up in your business. If you aren’t aware of your own business patterns yet, now’s the time to go back through your records (or get them up to date!) so that you can figure them out. Whether your business is product- or service-based, it is likely subject to fluctuations. It’s likely that these fluctuations are seasonal, or else focused on specific events.

Once you’ve learned where your revenue is coming from, it’s time to make some decisions. To ensure your financial security, it’s best to either focus your business more heavily on your best revenue sources. Sometimes that is either not possible or not preferable – perhaps you want to expand your business beyond a certain season or event. In this case, it’s time to think about how you can adjust your business and move out of that revenue pattern.

Make Adjustments

If you’ve decided you want to alter your business to be less cyclical, it’s time to find ways to avoid sharp drops in revenue during some parts of the year. Oftentimes, this can mean changing your offerings up to be less seasonal/event-focused.

It might also mean broadening the function of your business to more products or services, or more events over a wider range of time. Adjusting your business in these was is also called “diversifying” your business. Here’s an informative read on some ideas for doing this.

Capitalize on Your Patterns

If you are comfortable with the cyclical revenue patterns in your business and are not interested in diversifying, your other option for increasing your financial security is capitalizing on existing patterns. Take a look at what positively impacts your revenue. What are the products are services that do best, and when, where, and why is that happening?

Once you have that information, the next question is, how can you amplify those conditions to bring in more revenue? Can you create variations on a popular product or service? Are there events similar to the one where you always sell out that you can get your business involved in? How can you spend the “downtimes” in your business prepping for the upswings?

Solopreneur Paycheck

No matter which path you pick, creating a Solopreneur Paycheck for yourself will do wonders to ease financial anxiety. A Solopreneur Paycheck smooths out the rollercoaster ride of fluctuating revenue, by giving you a steady income amount each month. This can help take away the guilt of withdrawing money from your business even when you’re in the “off season”. Read more about creating one for yourself here.

If you liked this article, that might be a sign that some expert help with a year-end bookkeeping review could be just the ticket for you! Click below or right here to schedule a free Financial Self Care Consultation to see if a bookkeeping review can help you allay your anxieties and lay the groundwork for financial success.

Retirement Planning for Solopreneurs: How to Find a Trusted Financial Adviser

It’s very helpful to have a trusted adviser take a look at your financial situation. Particularly when you don’t have the support or typical options offered by a corporate job, it can be helpful to get outside recommendations. But how do you find the resources you need from someone who is trustworthy?

What is Good Financial Advice? My Thoughts

One of my big goals with At Peace With Money is to help solopreneurs who don’t manage enormous accounts feel like they too can take steps down a helpful financial path. I strongly believe that no matter what amount of money you make, there are steps you can take to improve your situation and take care of yourself in the long term. I also believe you can do this without hugely sacrificing your quality of life. It doesn’t feel good to be chastised for your income level or your lifestyle, especially when class structure in the U.S. effects us in a way that means we are often not fully responsible for our financial standing. I don’t think that’s the role of financial advice anyway! Instead, good advice meets you where you’re at, and helps you get where you want to go.

 

Know What You Need

Once you’ve decided to find financial advice resources that are relevant to your lifestyle, it’s important to know where you’re at personally. So, be sure to check in with your own finances. If you need a simple process to get clear, check out my Three Steps to Financial Clarity exercise.

Once you’ve done that, you should have a clear idea of your current income level and your hopes for your financial future. Both of these things will help you determine what financial resources are best for you. At the beginning of your journey, you might not be interested in people who talk about managing large investments. That can always come later! Instead, you might be interested in resources that cater specifically to people who’ve just opened an IRA.

My Recommendations

  • Especially for younger people or people who don’t have big portfolios, I recommend working with XY Planning Network. They will work on a project-basis, which makes their advising services more accessible.
  • Many people also like working with Vanguard. They have a lower fee and have people on staff to help advise you.

If you enjoyed this article, you’ll probably appreciate a copy of my free e-Book, Reach Your Life Goals: A Business Owner’s Guide. Click here or below to get your free download!

Why Retirement Planning is Important for Solpreneurs

Solopreneurs and small business owners alike face a particular challenge when it comes to retirement planning: nobody else is planning it for you. While an employer is likely to offer retirement benefits, small business owners must go the DIY route. This is why retirement planning is so key for financial success! Let’s talk more about why this is a crucial move for solopreneurs:

Get Informed

When you’re not offered a typical company retirement plan, it’s important to get informed about your options by doing your own research. This is the first step to building out any retirement plan, so take it seriously and set aside some time for yourself. I recommend my article “My Top Resources to Learn About Money Around the Internet” as a good place to get started.

Make a Plan

Once you’ve researched some options, it’s time to make a plan. What’s your next step towards creating your ideal financial future? This plan will change over time, just as your life does. Nevertheless, it’s good to have a scaffold in place.

Set Aside Some Money

Perhaps the most important part of this process! It might seem like a no-brainer, but it can be easy to do all the prep work and then forget to put money away. So, set aside some money for your future self. I am a proponent of IRAs for this purpose, but there are many other ways you can do this step too.

Find a Trusted Adviser

In my next blog post, I’ll recommend a couple different resources for finding helpful financial advice surrounding retirement. It’s very helpful to have a trusted adviser take a look at your financial situation. Particularly when you don’t have the support or typical options offered by a corporate job, it can be helpful to get outside recommendations.

If you enjoyed this article, you’ll probably like the At Peace With Money newsletter! This is a great resource for solopreneurs looking to level up their personal and business finances. Subscribers receive a monthly newsletter full of tips and insights, plus access to weekly blog posts!

Click here to join us, it’s a great place to be.

How to Get Organized and Reduce Money Stress in Your Business

As a business owner, you are responsible for the finances of your business. That responsibility can come with a lot of stress. However, with proper management, the financial side of a business can become a seamless system that sustains you and your passion. The key here? Get organized.

What does getting organized look like when it comes to your business finances? It looks like solid record-keeping and the ability to look back at financial data easily. It looks like a good awareness of the money coming in and out of your business. It looks like knowing you have enough to pay yourself, pay your taxes, and run your business.

All of this can be done without the chaos, by implementing a few changes to how you do your business finances. What you need will vary depending on the type of business you run and its current financial conditions. Today, I’d like to share a couple tips on getting your business finances organized that seem to come up most often in my work with clients.

Create a Supportive Money System

Last year, I wrote a full series devoted to money-mapping, a practice you can use to visualize the flow of money in your business. Creating a money system, and a visual way to understand it, can help you recognize where the income you receive through your business is needed most, and how your personal and business finances integrate. By creating a money system that tracks every dollar (including cash) of income that you receive, you set yourself up for success. A good money system gives you an idea of the profitability of your business, so that you’re not guessing at how much you’re really making.

My work around money mapping integrates the Profit First system’s allocations idea, to help business owners set aside money for various uses in their business. These include the important things, like paying your operating expenses, getting paid, paying taxes, and saving a portion of that money in a profit account. You can read the series on money mapping here: Part I, Part II, Part III, and a follow-up article on keeping your money systems simple.

Get Prepped for Taxes

One of the big themes in my guide to getting prepped for tax time is just simply keeping your documents organized in one place. Keeping all your paper documents in one physical spot, and saving all your digital documents to a designated folder, can save you from a lot of digging and stress when March rolls around. Creating a simple organizational system for tracking these things is a great preparation step for tax season, and a definite stress-reducer.

Show Up

They say that 90% of success is showing up, and this rings true when it comes to keeping your business organized and stress-free. If you’ve been reading this blog for a bit, you’ll know I’m a proponent of having weekly “money time,” which is for you to review your financial situation and do any financial admin work that needs to get done. This time is extremely important for financial self care. Perhaps even more important than what you do during this time, is simply scheduling it in and doing it. When you make a regular habit of revisiting your finances, you will naturally start to shape them to be more organized.

Use Helpful Tools

These days, we are lucky to have many tools available that can help us stay organized in our businesses. Here are a couple that I frequently help clients integrate into their finances:

  • MoneyGrit.(R) is a great tool for either personal or business use.
  • Mint has fewer features, but can be really helpful for solopreneurs with few transactions, or personal use.
  • QuickBooks Online is a classic and excellent for business use.
  • YNAB is a tool I personally have less experience with, but a few other coaches I know use it often and recommend it.

If you enjoyed this article, you’ll probably appreciate a copy of my free e-Book, the Cash Flow Reboot Guide. Click here or below to get your free download!

My Top Resources to Learn About Money Around the Internet

There are a lot of places to seek out financial advice on the internet. Which is great news!  Many of us don’t receive good education on finances when we are younger. When we become adults, we either don’t seek or don’t find the information we need to have healthy finances.

One of the main ways to fix this problem is very simple: self-education! Once you start learning about money and start paying attention to your own financial matter, the hardest part is over. And thanks to the Internet, that is easier than ever.

The last time I put out a resource list on financial education was 2018, and while those resources are all still wonderful, I thought it might be time for an update. So, without further ado, here are my current top resources to learn about money around the internet (plus a few books).

Business Finance Resources

Profit Boss Radio by Hilary Hendershott is a great resource on both business and personal finance topics. She focuses on financially empowering women to be financially successful business owners.

Hadassah Damien of Ride Free Fearless Money has become an inspiration of mine over the last few years. Her content is a mix of business and personal resources. She has an excellent blog, Diva is a Hustler, and a great podcast, Bottom Lines, Top Dollars.

Mikelann Valterra is an awesome money coach who has lots of great content that can apply to both personal and business/professional sides of finance. She has a blog and a whole tab of free resources

Personal Finance Resources

Afford Anything is Paula Pant’s podcast, chock-full of useful personal finance info and advice. She makes a lot of content specifically about investing and retirement.

The Bad With Money Podcast with Gaby Dunn is a great resource covering mostly personal finance topics that’s excellent for younger generations and queer folks who feel alienated by other finance resources. Gaby’s tagline say it all: “I’m a money podcast but I’m not scary.”

Karen McCall, creator of MoneyGrit (R), which is an excellent money management tool that I recommend for both personal and business finances, writes an excellent blog too! Her recent series on clothing deprivation and refreshing your wardrobe in a money-conscious way is a great resource.

Stacking Benjamins is a wonderful podcast I’ve been listening to for years. They provide great insights for overall financial learning and offer a lot of resources and interviews.

While we’re talking resources, I should probably mention that the At Peace With Money newsletter is a great free resource to subscribe to.

Subscribers receive my weekly blog posts straight to their inbox, plus a monthly tailored newsletter with customized financial tips. They also receive free access to my full library of e-Books! Click below to join us, it’s a good place to be!

How to Create Your Own Paycheck Using a Money System

 

I know you like being your own boss, but do you ever have paycheck envy? Do you ever wish you could get a paid vacation? Do you get tired of the feast or famine in your personal income? Especially with creative or freelance work, this can be a real issue for some of us. Fortunately, when you create money systems around your business income, you can create a solopreneur paycheck, by paying yourself first.

The System

Setting up a paycheck for yourself is simple. Every time you collect income, set aside a portion in a separate account just for your pay. Then pay yourself out of that account, but leave a portion in the account. The balance in this account will build over time so that you eventually have a cushion built up to even out dips in income, or even pay yourself while you take a holiday.

Determining Amounts

How much should you pay yourself each round? A good place to start is keeping track of your personal expenses and ensuring you cover those every month. After that, it’s a simple question of what to do with any extra income you may have made that month. You may choose to leave it all in the account to build up your balance, or take out an extra allowance if you’ve earned a reward. Setting up reward systems for yourself can be another motivator to keep your money systems consistent, organized, and ensure they meet your needs.

More in-depth information on creating a solopreneur paycheck can be found in my money mapping series. Part II discusses setting up a solopreneur paycheck in the context of your larger money system.

If you liked reading this, you might enjoy my free eBook, the Cash Flow Reboot Guide. This resource gives you a bunch of actionable steps to take to ensure that your business can thrive through times of financial uncertainty. Click below to grab your free copy!

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